Joico | Defy Damage | Protective Shampoo
Joico | Defy Damage | Protective Shampoo
Fortifying & long-lasting color protective shampoo 🛡️✨
A cleansing treatment that protects your hair every day
Le Defy Damage Protective Shampoo Provides a rich, luxurious lather that gently cleanses without weakening hair fibers or dulling color. Formulated with high-performance protective ingredients, it leaves hair smooth, shiny, and resilient, while strengthening hair bonds for healthy, vibrant hair.
Key Benefits 🌟
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Gently cleanses without attacking or damaging the cuticle
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Preserves color vibrancy and longevity
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Gives softness, shine and suppleness
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Creamy lather for a luxurious washing experience
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Without SLS/SLES Sulfates (Sodium Lauryl/Laureth Sulfate)
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Certifié PETA Global Animal Test–Free 🐰
How to use 💆🏼♀️
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Apply on wet hair.
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Gently lather to remove impurities, residue and pollution.
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Rinse thoroughly.
👉 For a complete ritual, continue with the Defy Damage Protective Conditioner.
Ingredients & Technology 💎🌿
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SmartRelease Technology → Continuous release of keratin, rosehip oil and arginine to strengthen, repair and protect.
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Protective lipid → Reproduces the hair's natural lipids, creating a barrier against heat, UV rays and chemical attacks.
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Moringa oil → Source of antioxidants (vitamins A & E) and minerals to boost shine, softness and resistance.
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arginine → Smart molecule that promotes the strengthening and renewal of capillary bonds.
Result
✅ Clean, soft and shiny hair
✅ Protected and vibrant color for longer
✅ A hair fiber strengthened day after day
Free Canada Post Express Delivery from $99 purchase, before taxes.